- targeted at people 18+,
- young families,
- people who are able to educate their children and carry on the knowledge so we can keep making a change.
audience needs:
- video content,
- to learn facts,
- what they can do to help,
- ability to share.
content we will provide:
- a video which will state the hard facts but in a way the audience can easily understand
- a website following the video including extra facts, and ways everyone can make a small change to have a big impact
- an app mockup that will feature in our video and website. this will be for users to search fish and check their sustainability rating, along with information and background history of the fish.
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